Andrew's
Categories
Creative Direction
Client
Andrew's
Project
Creative Direction
Services
Branding & Design Creative Direction Print & Packaging Design Corperate Identity
Year
2023
We supported with branding, labeling, and helped Andrew's make it big in local and regional markets. What they needed was to solve a real problem that was causing sales to plummet. We took the wheel and decided that the RTD (Ready To Drink) can of goodness would be sold in 185 ML cans instead of 300 ML. The result? Sales climbed back, customers adored the new look and feel, and Andrew's became a staple name in Jordan's cold brew scene.
We supported with branding, labeling, and helped Andrew's make it big in local and regional markets. What they needed was to solve a real problem that was causing sales to plummet. We took the wheel and decided that the RTD (Ready To Drink) can of goodness would be sold in 185 ML cans instead of 300 ML. The result? Sales climbed back, customers adored the new look and feel, and Andrew's became a staple name in Jordan's cold brew scene.
We believed in Andrew's since the start, encouraging the small business to take on challenges and compete in a saturated market. Andrew's came to Creative Collective MENA for a brand refresh, in preparation for a regional expansion, starting with Dubai. We kept Andrew's signature logo but completely reworked their colors, fonts, labels and marketing collateral.
We believed in Andrew's since the start, encouraging the small business to take on challenges and compete in a saturated market. Andrew's came to Creative Collective MENA for a brand refresh, in preparation for a regional expansion, starting with Dubai. We kept Andrew's signature logo but completely reworked their colors, fonts, labels and marketing collateral.
Soon after finding success with its classic cold brew, Andrew's launched caramel, hazelnut and more flavors to the market. Who's to know what's coming next?
Soon after finding success with its classic cold brew, Andrew's launched caramel, hazelnut and more flavors to the market. Who's to know what's coming next?
